Content:
A strong brand identity is more than just a logo—it’s how people feel about your business. Follow these key steps to create one from scratch:

• Define Your Mission & Values
  What does your business stand for? Start with your “why.”
• Create a Unique Visual Style
  Choose brand colors, fonts, and logo design that reflect your tone.
• Write a Clear Brand Voice
  Will your tone be casual, professional, witty, or bold? Keep it consistent.
• Tell a Compelling Brand Story
  Share your journey and purpose on your About page and in your marketing.
• Be Consistent Across All Platforms
  Align your website, social media, and email visuals and tone.

Consistency builds recognition, and recognition builds trust.