Content:
Email marketing is powerful—but only when done right. Watch out for these seven common mistakes:
- Sending emails without segmentation
- Overloading with text and no visuals
- Ignoring mobile responsiveness
- Not A/B testing subject lines
- Skipping a clear call-to-action
- Using generic greetings
- Sending too frequently—or not enough
Fix these and watch your open rates and conversions improve significantly.